San Francisco Chronicle: The Throughline Project

  • September 30, 2020
960 600 Society for News Design

Event: SND2020 Virtual Conference
Date: September 30, 2020

A look into the genesis of the San Francisco Chronicle’s Throughline project, which takes a bold approach to covering an unprecedented moment in American history. The project asks how the San Francisco Bay Area might reshape itself for the better following the pandemic and protests that have rocked the nation. A specially designed limited series, Throughline publishes one full section dedicated to a single topic — from the city’s landscape to the survival of the arts — each week over the course of nine weeks, and illuminates what may lie ahead through reportage, fiction, poetry and visuals in a collaborative effort that has engaged all segments of the newsroom and its surrounding communities.

SESSION TAKEAWAYS

By the end of this session, you will be able to:

  1. “Nobody expects a limited-series of special sections!” How to pull together an overall design and content game plan for a limited series — while everyone is working remotely.
  2. “And now for something completely different.” How breaking away from simply thinking about “news stories” lead to interesting storytelling decisions in print and online.
  3. “Life with Zoom and Slack”: How group chats and conference calls created structured collaboration between reporters, editors, copy editing, design, online teams and our community of readers and sources, and allowed more diverse voices into the brainstorming process.
  4. “We interrupt this newspaper to surprise you and make things reactive”: How terming a redesign as a “throwaway” and a “pop-up” left us better able to adapt to what we were doing and how readers were responding.

WHO SHOULD WATCH THIS SESSION

Designers and editors.


Watch the Replay

We are currently working on editing all of our videos. Please check back soon. You can view the original recording on Crowdcast.